The Mavericks India

Rebooting 2020: A Story of Covid-19, and Shifting Perceptions

The research wing at Mavericks worked on a report titled 'Rebooting 2020: A Story of Covid-19, and Shifting Perceptions’. It was a result of a comprehensive survey with media, industry leaders and other stakeholders. This report details the major trends that will shape the Indian economy in the current circumstances.

Challenge

The survey was shared with the media amidst lockdown extension. At such a point majority of the publications were focused on covering our PM’s address to the nation the entire week.

DATA STORYTELLING

On the other hand, media was thrilled about the survey done by The Mavericks. The in-depth analysis of the current work scenario and mental health is what helped us garner stories .

Outcome

The interactions and press release dissemination garnered 45+ exposures in CAT A publications with the top stories carrying the survey release and report.

Coverage Received